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Actu des agences (USA)

  • Lien pour 'IHOP Creative Boomerangs Back to McCann Without a Review'

    IHOP Creative Boomerangs Back to McCann Without a Review

    Publié: juin 29, 2010, 11:08pm CEST

    NEW YORK (AdAge.com) -- National restaurant chain IHOP has returned creative duties on its $73 million ad account to Interpublic Group of Cos.' McCann West after more than two years of being parked at MDC Partners' Vitro Agency. The move came without a review and takes effect July 1.